Google is not one channel among many
For a local business, Google reviews carry more weight than every other platform combined. They appear in the map pack, in the knowledge panel, in Maps navigation results and increasingly in AI-generated answers that summarise 'best plumber near me'. A strong Yelp profile is useful; a weak Google profile is disqualifying. That is why the first project for any new RHAWK account is the Google Business Profile: category accuracy, service area, hours, photos, product and service listings, Q&A, and then review volume and response rate.
